Barrel
x Redo

Barrel is a digital agency that designs, builds, and optimizes commerce-driven web experiences for DTC, B2B, and omnichannel consumer brands. Their deep expertise in e-commerce, UX, and retention makes them a strong match for Redo clients aiming to launch or scale a robust online store with holistic support.

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Key partner features

E-commerce Website Build & Migration (Shopify Plus)  

They design and build custom Shopify Plus storefronts — including migrations from other platforms — to create scalable, conversion-optimized e-commerce sites.

UX, Conversion Optimization & Omnichannel Commerce  

They optimize user journeys and site performance, and support DTC, B2B/wholesale, retail/POS and marketplace integrations for a unified commerce experience.

Growth, Retention & Creative Support  

They support ongoing retention, marketing strategy, creative asset production and lifecycle marketing to drive repeat purchases, loyalty, and long-term brand growth.

About Barrel

Founded in 2006 and based in New York, Barrel focuses on e-commerce for consumer packaged goods (CPG), wellness, food & beverage, beauty, and similar verticals. They offer full-stack services — from custom Shopify Plus builds and migrations to UX design, integration of B2B/wholesale or marketplace logic, and ongoing site optimization and retention marketing.

Want to learn more about Redo x Barrel?

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